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Theme

Assessment

Opportunity Matrix

A way to compare candidate AI and automation use cases on business value and feasibility, so that investment goes first to the opportunities that are both worth doing and possible to deliver.

Purpose

Why it exists

Most organisations have more ideas for AI than they can fund. The hard part is choosing: the most visible idea is not always the most valuable, and the most valuable is not always feasible with today’s data and systems.

The Opportunity Matrix scores each candidate on two dimensions. Value covers business impact, strategic fit and how often the process runs. Feasibility covers the availability and quality of data, technical complexity, integration effort and organisational readiness. Scores are set together with the process owners, and the assumptions behind them are written down so they can be revisited as facts change.

Every candidate ends up in one of four quadrants, and each quadrant has a different next step. That turns a long list of ideas into a portfolio decision the leadership team can defend.

What it needs

  1. 01A long list of candidate use cases, from workshops or current initiatives
  2. 02Process owners who can estimate volumes, effort and value
  3. 03A view of the data and systems each candidate depends on
  4. 04The strategic priorities that value is weighed against

Method

How it works

  1. Higher value · Easier to deliver

    Start now

    High value and feasible today: candidates for a pilot.

  2. Higher value · Harder to deliver

    Prepare the foundations

    High value, blocked by data, systems or skills: plan the enablers first.

  3. Lower value · Easier to deliver

    Automate selectively

    Easy but modest value: bundle, or automate when capacity allows.

  4. Lower value · Harder to deliver

    Park

    Low value and hard to deliver: revisit when circumstances change.

Step by step

The steps in detail

  1. 01

    Collect candidates

    Gather ideas from leadership, operations and current initiatives, and describe each one in the same short format: process, problem, users and the change expected.

  2. 02

    Score value and feasibility

    Score each candidate on the value and feasibility criteria with the people who know the process, recording the assumptions behind every score.

    What happens

    • Value: impact, strategic fit, frequency
    • Feasibility: data, complexity, integration, readiness

  3. 03

    Place and challenge

    Plot the candidates on the matrix and challenge the outliers in a working session, so the result reflects shared judgement rather than one person’s view.

  4. 04

    Decide next steps

    Agree the next step for each quadrant and select the first candidates for a pilot or a business case.

Outputs

What you receive

  1. 01

    Scored use-case register

    Every candidate described in one format, with its scores.

  2. 02

    Opportunity matrix

    The agreed placement of every candidate across the four quadrants.

  3. 03

    Shortlist with next steps

    The first candidates to pursue, and what each needs next.

  4. 04

    Assumptions log

    The assumptions behind the scores, ready to be revisited.

Lifecycle position

Where it sits in an engagement

Used in Assess and Advise.

The full lifecycle

  1. 01

    Assess

    Stages where this framework is used

  2. 02

    Advise

    Stages where this framework is used

  3. 03

    Build

  4. 04

    Enable

  5. 05

    Operate

  6. 06

    Scale

In practice

Where it is applied

Offers that use it

  • AI Opportunity Session

    A structured 90-minute working session that maps where AI can create value in one business area, followed by a written summary of the prioritised opportunities, their dependencies and a recommended next step. Suited to leadership teams that want a documented starting point to share internally before scoping a larger engagement.

    SAR 4,900

    Book

  • Executive AI Workshop

    An interactive workshop that gives a leadership team a shared, realistic understanding of what AI can and cannot do for the organisation, and turns it into agreed priorities. Examples and exercises are tailored to your sector. Suited to boards and executive committees preparing an AI agenda or a transformation decision.

    from SAR 12,500

    Request a proposal

Billed in Saudi riyals. Starting prices are confirmed, together with the final scope and any applicable taxes, in your proposal or booking.

See all prices

Related capabilities

Related

Frameworks used alongside it

  • Automation Discovery Framework

    A structured way to find the processes where automation and AI agents will pay off, moving from a broad process inventory through three gates to a small backlog of candidates, each with a design and a business case.

    AssessmentAssess and Advise

  • AI Readiness Framework

    A structured view of how ready an organisation is to create value with AI, across six axes: Strategy & Leadership, Processes & Use Cases, People & Adoption, Data, Technology, and Governance & Risk. It turns a general ambition into an evidence-based baseline and a short list of prioritised actions.

    AssessmentAssess

  • Transformation Blueprint

    A single-page structure for an AI and digital transformation roadmap: four workstreams planned across three horizons, so that use cases, data and platforms, people and governance move forward together.

    MethodologyAdvise

Next step

Put your options to the test

We apply this method together with your own teams and leave you with a reasoned, prioritised shortlist and the next step for each item.

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